Success Matters: #31 August 2011
What emotional triggers impact your leadership presence?

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Gerrie Dresser,
The Executive / Personal Brand Coach for High Achieving Leaders and Pivotal Leadership Teams . . .

Coaching you to articulate your unique value, stand out IN a crowd, and create sustainable career success!

Conversations and strategies about how to stand out IN a crowd and create sustainable success while making a difference through high impact contributions.

A Message from Gerrie


Did you anticipate that the slower pace of the summer months would be a welcome change from the deadline driven schedule during the rest of the year?

That’s what many people envisioned, but I’ve been hearing just the opposite. Vacations often require logistical planning, different budget allocations, and often the unexpected, such as:

  • A new job with an offer you couldn’t refuse [and the company needs you to start during your previously booked and prepaid vacation time]
  • Family members are passing through town and surprised you with a visit [a welcome surprise that also requires scheduling changes]
  • The timeline for an innovative project that is key to advancing your career was moved up a month with the deliverables due date the day before you leave for your 2 week vacation to Australia. [The deliverables can be completed by the due date, but it leaves little time to get your personal matters in order before you depart.]

You can imagine how your patience and ability to manage stress and be calm during crisis and change would be tested. These are the types of situations that also impact your ‘leadership presence’.

  • How would you rate yourself on calmness and ‘leadership presence’ during these unexpected changes?

We’ve all observed leaders who can maintain their calm during pressure. They're able to adapt to constantly changing deadlines and direction, and delegate with respect and clarity.

What is invisible to us is their self-awareness that plays a significant factor in their ability to manage themselves so they inspire trust in the midst of change and chaos.

In our Feature Article, you’ll learn more about how your NEEDS play into your ability to inspire trust [or not] n the midst of change and chaos!

By the way, did you get a chance to take the Coaching Challenge from our July 2011 edition of Success Matters and discover clues about your NEEDS?

You’ll also hear from two CEOs about the character traits they see as core to a leader’s ability to inspire trust, consistently demonstrating respect and consideration for others. In other words, they most likely get their NEEDS met and align with their VALUES.

To your unique success,


Gerrie Dresser
Executive l Personal Brand Coach
Who helps high achieving leaders

stand out IN a crowd . . . DIFFERENTIATE YOURSELF!

Features:  What's Included ...

Unique Genius Virtual Café

Unique Genius Virtual Café Conversations are back after a summer vacation

SAVE THE DATE: Tuesday, September 27, 2011 – 12:00 Noon ET

  • September 27: Gay Lynch, CEO & Senior Thought Partner, Thought Partners, Inc. (TPI)

    Focus: Do you struggle to function at an optimal level and drive next generation thinking . . . to motivate your teams and inspire your organizations to sustain high performance?
    Learn about the secret that Performance Engineering holds that brings out the best in each person.

    About: TPI specializes in high impact collaboration to bring out the best in organizations, teams, and individuals through high impact collaboration which results in sustained optimal performance.

    Watch for Your Invitation in early September.

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Speaking Events!

To celebrate the message about ‘Unique Genius’, organizations and corporations are sponsoring speaking events to inspire and motivate their leaders! Watch for upcoming events in Success Matters.

Here’s a snapshot of my upcoming speaking events and sponsors, focused on the value of “Leveraging Your Unique Credibility Factor To Drive Innovation”

  • September 21: Johnson & Johnson, Women’s Leadership Initiative, Malvern PA
  • November 15: Greater Valley Forge Human Resource Association (GVFHRA), King of Prussia, PA

To learn more about Gerrie’s speaking and make a referral to your organization, click on link:

Phone: 610-429-0359

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Feature Article:
"What emotional triggers impact your leadership presence?"

Doug Conant, President and CEO of Campbell’s Soup Company, noted that “inspires trust” is the core character trait of the company’s leadership [presence] brand. (Personal Branding Magazine, May 2011, pages 3-4. Publisher: Millennial Branding, LLC)

Jim Quigley, CEO of Deloitte Touche Tohmatsu, points to two supporting character traits as pivotal to strong leadership presence: demonstrating respect and interest in others and building relationships that give you access. In other words, you inspire trust that often results in open communication channels. (Personal Braning Magazine, May 2011, pages 3-4. Publisher: Millennial Branding, LLC)

According to the Unique Genius model, authenticity, integrity and transparency are the critical pillars of positive leadership presence.

  • So, what triggers a leader who inspires trust to be seen as secretive?
  • Or a leader who is seen as disciplined, one who proactively stays the course, to be perceived as rigid or obsessive, i.e., a micro manager?
  • What about the leader who is self-assured and decisive, who takes a stand on their convictions, whose recent behavior reflects hasty thinking and is being perceived as an ineffective decision maker?

These are behavior shifts that show up when your NEEDS are not being met.

An Example: Let’s look at an example to clarify what a NEED is and how it can trigger a negative response that is the polar opposite of your typical behavior. Others see this change in behavior as inconsistent.

  • If it’s for a fleeting moment, it doesn’t impact your brand to any extent.
  • However, if it occurs more frequently, it has a negative impact on your ‘trust factor’ and positive leadership presence.

You would experience it as a drain on your energy and decrease in your productivity … you may also get headaches, neck pain, or other physical symptoms from the ‘stress’ of being driven by a NEED!

Let’s say that one of your NEEDS is to ‘be understood’, and someone jumps to a conclusion about an opinion that you expressed (similar to what happens in some team meeting!), and blasts you about being unrealistic in your expectations.

You don’t feel understood, may feel the need to keep explaining your position that has little or no impact on the other person. He still didn’t understand your opinion …

You have a few choices … continue to explain yourself (that may also appear as though you are being defensive) OR realize that it’s more about your NEED to be understood than him to understand you. What’s most important is that YOU understand your position.

By understanding yourself, you get your NEEDS met, and can respond from a position of ‘emotion neutral’ and handle the situation with greater calmness. As a result, you show up with more powerful ‘leadership presence’.

Do you see how knowing your NEEDS can help you to disconnect from these unconscious emotional triggers?

The Unique Genius Coaching Model offers a select suite of three assessments that includes a Needs/Values Assessment and Coaching Exercise to reinforce and apply your learning for lasting change. So, even if you feel driven by your NEEDS, you can get your NEEDS met.

  • The first step is to identify them!

For more information, contact us at

Your Coaching Challenge: Think of a situation that is a frequent emotional trigger for you. Does it distract you or hold you back from achieving a big goal that you want to accomplish? What would you put your attention on if your NEEDS were met and satisfied regularly, all the time?

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Gerrie Recommends

“Knowing Your Value: Women, Money and Getting What You’re Worth”. Author, Mika Brzezinski. Publisher: Weinstein Books, April 26, 2011

Online Overview: “It's no secret that women have long been overlooked and under-compensated, and while great strides have made in recent decades, the value placed on women versus their male counterparts is still consistently unbalanced. In Knowing Your Value, bestselling author Mika Brzezinski, co-host of MSNBC’s weekday program, Morning Joe, takes an in-depth look at how women today achieve their deserved recognition and financial worth.

Written in Mika's brutally honest, funny, and self-deprecating style, Knowing Your Value blends personal stories and opinions with the latest research and polling on issues such as equal pay, women in the boardroom, and access to start-up capital."

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Unique Genius Coaching


Coaching is a confidential partnership between you, the Client, and your Coach to help you achieve your next level of success faster and with greater focus and clarity. Some of the benefits include . . .

  • Positions you as a more influential leader
  • Earn the respect and trust of other leaders across all functional areas
  • Other leaders easily recognize what's different, relevant and unique about you
  • Create loyal ‘brand advocates’ who endorse you
  • Helps you forge collaborative partnerships across the organization
  • You are sought out to lead high visibility, highly leveraged and credible projects

Gerrie Dresser is an ICF credentialed Professional Certified Coach (PCC) and practical, innovative executive l personal brand coach and thought leader. She delivers high impact individual and team coaching through the Unique Genius™ Coaching Model.

If you’re ready to step into a bigger game for your work / life, contact Gerrie for a complimentary 30-minute Unique Genius strategic consultation at  ($137 Value)

For more information about Gerrie:

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